#WBC18 Breakout Session: How to Make Wineries Adore You

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Bloggers and wineries need each other but wineries have to decide which bloggers to work with - and whether that includes you. This session will explore how you can make winery marketing and PR folks adore you before you are ever in contact, during your visit or interaction, and in your followup. Topics will include putting reach and demographics of readers on your site, delivering what you promise, and much more. Presented by Michelle Kaufmann, Stoller Family Estates and Kayt Mathers, Play Nice PR

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